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Software University

NEXT CLASS

Recession-Proof Your Software: A Special Panel Discussion

December 11, 2008
9am Pacific, 12pm Eastern

This panel will discuss...

...the current economic recession and how small software firms can successfully navigate through it.

We'll have four software industry veterans on deck, representing a range of perspectives from marketing and sales to finance, to help you develop strategies to not just survive, but thrive, in this difficult economic climate.

Do you know...

  1. What expenses to cut, and how to reallocate the rest?
  2. Where to focus your marketing efforts to get the most bang for the buck?
  3. How to counter demands from buyers to discount because "times are tough"?
  4. How to manage your financials in light of longer and longer sales cycles?

If not, join us. Listen. Learn. And since you'll be part of the discussion... ask our panel the tough questions.

Register today...
 
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SoftwareCEO Opinions Thoughts and Insights

Find out trends in the software industry and how they might impact you. Read opinions, thoughts and insights from SoftwareCEO community experts. If you are looking for business information, please visit the discussion forums.

To submit an entry, fill-out the appropriate blog entry form or comment form. New entries are limited to 1,000 words, and comments to 200 words. Please submit a JPEG photo and short bio when you send a new opinion, thought or insight. SoftwareCEO reserves the right to publish, or not publish submitted entries at our discretion.

Read their blogs

Dave Sommer
I strongly support efforts to strengthen global intellectual property (IP) protections and enforcement mechanisms to deter piracy. The software industry needs globally harmonized intellectual property laws and practices in patents, copyrights, and trademarks.


 
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