...the current economic recession and how small software firms can successfully navigate through it.
We'll have four software industry veterans on deck, representing a range of perspectives from marketing and sales to finance,
to help you develop strategies to not just survive, but thrive, in this difficult economic climate.
Do you know...
What expenses to cut, and how to reallocate the rest?
Where to focus your marketing efforts to get the most bang for the buck?
How to counter demands from buyers to discount because "times are tough"?
How to manage your financials in light of longer and longer sales cycles?
If not, join us. Listen. Learn. And since you'll be part of the discussion... ask our panel the tough questions.
Listed below are the 2007 SoftwareCEO Software Innovation Award winners.
The Computing Technology Industry Association (CompTIA), the leading trade association for the world's
information technology (IT) industry, announced the winners for the 2007 SoftwareCEO Software Innovation Awards.
The SoftwareCEO Software Innovation Awards recognize innovative software products and new business
models in eight different categories.
Winners in each category are:
Company Achievement in Innovation
Company Name
Product or Service Name
Summary of Innovation
AstoundSound
4D audio from only two speakers
Most Innovative Enterprise Software
Company Name
Product or Service Name
Summary of Innovation
Parity
Anti-malware with whitelist, blacklist, and graylist
Decision Advisor
Modeling tool that deals with high uncertainty
Most Innovative General Business Software
Company Name
Product or Service Name
Summary of Innovation
Clearspace
Easy-to-use Web 2.0 knowledge-sharing platform
Most Innovative Service/Business Model
Company Name
Product or Service Name
Summary of Innovation
Competitive Intelligence service
Human smarts combined with web research
OpSource On-Demand
Software "bus" to help ISVs roll out SaaS
Most Innovative Small and Medium-Sized Infrastructure Software
Company Name
Product or Service Name
Summary of Innovation
Rave
Visually compelling
CRM using
game design techniques
Most Innovative Software for the Software Industry
Company Name
Product or Service Name
Summary of Innovation
FLEXnet Publisher 11.3
Software installation
and licensing utilities
Most Innovative Software Idea
Company Name
Product or Service Name
Summary of Innovation
rBuilder™ and rPath™ Appliance Platform
Simple platform for creating appliances
Most Innovative Vertical Industry Software
Company Name
Product or Service Name
Summary of Innovation
Accelerator
Graphical health record for tablet PCs
3D PDA Viewer
3D interactive repair manuals on PDA
Award winners were determined by evaluations of six judges:
David Sommer, Vice President, E-Business and Software Solutions, CompTIA
Criteria for the awards include:
Scope - What business problem or opportunity does the software innovation address? What is the size of the problem/opportunity?
Impact - What practical results, such as sales, users or profits, has the innovation had on a software product or on the software industry? The innovation must be new and have both a current and future impact.
Novel - How does the innovation break with traditional ideas or processes?
For more details about the Software Innovation Awards, click the links below.