SoftwareCEO - Events

Here's the Software University curriculum for the entire year; each listing has links to additional details about the class and instructor. Click here.

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Past Seminars on CD

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Next Seminar

Sales Myth vs. Reality:
22 Truths about the Undone Deal

Instructor:
Kristin Zhivago, Zhivago Marketing Partners

May 15, 2008
9am Pacific, noon Eastern

This class will cover:

How to eliminate the 7 Salesperson Sales-Stoppers

5 selling mistakes that software CEOs always make

5 tips to transform your selling process from “blind pitch” to “guided buy”

Why classic selling methods aren't working anymore

How to make customers WANT to buy from you by optimizing their “buying” and “using” experiences

How you can identify their “experience expectations”

How to build a buying process map for your product... your “roadmap to revenue”

How you can avoid the pitfalls of real-world buying processes - from the buyer's perspective

... and much, much more.

Find out what buyers want - and how they want to buy it from you - before spinning your wheels in another sales call.
Register today...