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Name Rating Downloads Date Added
Bonus "SaaS Marketer Pro" Video--Exclusive to SoftwareCEO Subscribers
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53 05/21/12

As mentioned in SoftwareCEO article and interview "Software Sales Forecasts: Dump your Pressure-Cooker Swags for a System that Works" featuring software sales expert Steve Kraner.

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66 04/09/12

Internal case study by Coverity, as referenced in SoftwareCEO article "Software Testing: How to Clean Up Your Code Before It Goes Out the Door."

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24 03/27/12

Internal case study by Coverity, as referenced in SoftwareCEO article "Software Testing: How to Clean Up Your Code Before It Goes Out the Door."

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26 03/27/12

Internal tutorial document from Falcon Capital outlining the three steps you should take in creating an exit plan.

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46 03/13/12

Falcon Capital Partners' internal document, loaded with details to help the company selling process.

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69 03/13/12
Webinar presented by Cascade Insights on 10/26/2011.
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42 10/26/11
Audio and slide presentation of 9/28/2011 SoftwareCEO Webinar "Migrating Your Application to SaaS: What You Need to Know," given by Paul Guirata of Catalyst Resources.
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28 10/03/11

As seen in "Deversus CEO Tips," this spreadsheet shows success rates (in terms of ad performance metrics) of an advertisement with various titles.

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26 08/02/11

This is a Craigslist ad, created by custom software development firm Deversus, which was used to successfully acquire new sales leads.

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54 08/02/11

Read this survey, sponsored by Flexera, to uncover key trends in software pricing and licensing in 2010.

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63 06/20/11
Mid-sized software app companies are being forced into the cloud by customers - and competitors... Kristin talks about moving logically to a revenue-increasing and customer-pleasing outcome in this webinar.
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16 06/08/11
Audio presentation with slides from 03/30/2011's SoftwareCEO webinar, presented by revenue coach and author Kristin Zhivago--"How to Sell The Way Your Customers Want to Buy."
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75 03/30/11

PowerPoint slides from 03/30/2011's SoftwareCEO webinar, presented by revenue coach and author Kristin Zhivago--"How to Sell The Way Your Customers Want to Buy."

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57 03/30/11
Slides and audio presentation by Sean Campbell of Cascade Insights, presented in a SoftwareCEO webinar on 03/16/2011.
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38 03/24/11

Detailed description of all the benefits CompTIA membership has to offer.

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28 02/18/11

Tactical 100 day business plan for leaders.

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107 02/14/11

A business plan by sales champ 3CInteractive.

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72 02/14/11

A draft of an all-company meeting of software sales star 3CInteractive.

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31 02/14/11

A document to help you start a formalized process and structure to address the feedback and input you receive from advisors.

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34 01/04/11

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